2025 E-Design Awards: IAT Wins Dual Design Accolades

Source: Author: Date:2025-06-12 Read:26

At the 2025 E-Design Awards automotive design competition, IAT Auto claimed both the "E-Design Gold Award" and "Color Design Award" for its innovative C-MUTE and T-MAD models, standing among the most distinguished winners of this year's event.

The award-winning C-MUTE intelligent EV, designed specifically for urban women, earned jury acclaim for its revolutionary design philosophy. Anchored in the "Private Third Living Space" concept, it achieves intelligent cabin reconfiguration through independently rotatable driver seats and retractable passenger seating. Minimalist industrial design combined with dual-tone bodywork further creates personalized mobility experiences. 

The T-MAD all-terrain intelligent electric pickup won the "Color Design Award" with its futuristic spacecraft-inspired design language and innovative CMF (Color, Material, Finishing) application. Drawing inspiration from cosmic spacecraft, the model masterfully interprets humanity's exploratory spirit through dynamic material and color interplay.

At the EAC2025 Interior & Cockpit Exhibition in Hangzhou International Expo Center, Wu Bin, CMF Director of IAT Auto, presented the keynote address "EARTH TO MOON: CMF Aesthetics of an Interstellar Rugged-Luxury Pickup," detailing T-MAD's design vision and innovations. He stated: "The two prestigious awards are powerful recognition of IAT's outstanding innovation in automotive design. C-MUTE and T-MAD not only demonstrate our design expertise but also reflect precise understanding of user needs and forward-looking insights into future mobility."

The E-Design Awards, an authoritative automotive design honor, annually recognizes the most innovative and commercially viable design masterpieces. This year's competition spotlighted comprehensive innovation across conceptual foresight, CMF breakthroughs, manufacturing enhancements, user experience, and sustainable technology. Sixteen representative creations were ultimately selected through integrated professional evaluation and public voting.

These victories reconfirm IAT Auto's leadership in innovative design while earning international acclaim for Chinese automotive design. Moving forward, IAT will persistently push technological boundaries to create revolutionary mobility solutions, pursuing efforts in science for better cars.

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